Social Media & Fundraising

Recently I published a series of posts on my Blog, Facebook, Twitter and LinkedIn. At the same time I put a bucket of sweets with a note attached in a central location in my office.
The intention was to measure the engagement and generosity of people on each of these medium.

The Results are in:
First point is – very few people actually tagged their donations making it hard for me to track anything.
Based on some “creative” analysis – I’d suggest that 66% of the donations came from Facebook the remainder from work colleagues.

Next test:
If you have not yet donated – I’d like to test if you would rather donate via

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